"Fashion Dreams in Miami" - Around the State Section for Florida Trend magazine

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"Fashion Dreams in Miami" - Around the State Section for Florida Trend magazine

By Rochelle Broder-Singer

In January, Istituto Marangoni, a fashion school in Milan, Italy, opened its first U.S. outpost. The school offers short courses, as well as associate’s, bachelor’s and master’s degrees in fashion, design and business. The parent school’s alumni include Moschino designer Franco Moschino and Domenico Dolce of Dolce & Gabbana. Hakan Baykam, the Miami school’s president, sees the school as the first step in developing a serious fashion industry in Miami. “Education is where everything starts in the fashion industry,” he says. “We want to create a hub to launch new designers … in America and worldwide.”

Read the story from the May 2018 issue of Florida Trend. | View a PDF of the full article.

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"Keep Your Gift Wrapping Under Wraps" – Short Research Story for the University of Miami School of Business magazine

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"Keep Your Gift Wrapping Under Wraps" – Short Research Story for the University of Miami School of Business magazine

By Lauren Comander

If you’re feeling pressure to step up your gift wrapping as the holidays near, then wrap your mind around findings by Uzma Khan, associate professor of marketing at the School. Drop the bows and the carefully crafted corners and keep things simple, she says, or you’ll be setting the gift recipient up for disappointment. 

Fall 2017 BusinessMiami magazine

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"Dressed Success" – Alumni Profile for University of Miami School of Business magazine

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"Dressed Success" – Alumni Profile for University of Miami School of Business magazine

By Rochelle Broder-Singer

“If you’re going to have a successful business today, you have to make it successful,” says Stephen Stern, COO of Lord Daniel Sportswear, an apparel company based in Sunrise, Fla. As the company celebrates its 60th anniversary this year, Stern believes one of the keys to its success has been focusing on a niche group of older customers who are often ignored. …

Spring 2014 BusinessMiami magazine

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EcoEDI – Website Copywriting

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EcoEDI – Website Copywriting

For education startup EcoEDI, we combined the company's extensive business plan and interviews with the founder and CEO to create text explaining what the company does and how various potential clients will benefit from its services. We also explained exactly how its services work and shared the founders' background story. 

Throughout the process, we worked with the web designer, making suggestions about ways to best display the text, ensuring that everything we wrote fit well on each web page, modifying text or display methods to best communicate and more. 

Visit the EcoEDI website.

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Latin Business Traveler HTML Newsletters

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Latin Business Traveler HTML Newsletters

A monthly HTML email newsletter for business travelers in Latin America and the Caribbean, for Editora Latin Trade. We conceived and designed this newsletter for our client, and do all the research, writing, editing, design, image sourcing and layout work (in Constant Contact). We also work with a translator to write a Spanish-language version and put that into Constant Contact.

Click to see the July 2018 newsletter

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